Our Founder and CEO talk with Global News about the massive traffic ticket backlog on the way to drivers in Edmonton and Calgary. 

See it on Global News or read the full article. 

​FOR IMMEDIATE RELEASE: DECEMBER 28, 2018


Calgary, Alberta: Pending fears of a Canada Post work stoppage, both Edmonton and Calgary decided to stop mailing photo radar and red light camera tickets. This created a massive backlog of more than 120,000 tickets.

According to the Alberta Government, “Because of potential and actual postal service interruptions, the mailing of photo enforcement tickets was suspended from September 20 to December 3, 2018 by many law enforcement agencies to ensure service of violation tickets by mail would be legally valid.”

Drivers, already in the annual post-holiday money crunch, are now receiving tickets from as far back as September. Rooco Founder and CEO, Andrew Ashton, talks about how Rooco can help you save money on your ticket. “Rooco is Canada’s first traffic ticket sharing app. We guarantee anyone who pays their ticket at Rooco.ca saves 10-15% off the fine amount. There’s no line-ups, fees or service charges to worry about and you can do it all from your phone or computer in less than 90 seconds.”

Ashton, on Rooco helping people save more than $1.8 Million on outstanding traffic tickets. “January brings a new year and a fresh start, after a hectic and expensive holiday season. Most people don’t set money aside to pay a photo radar or red light camera ticket, so that money comes directly off the bottom line of their budget. Being able to save fifty or even twenty dollars, goes a long way this time of year.”

About Rooco: Rooco Limited, is a Calgary, Alberta based tech startup that developed Canada’s first traffic ticket sharing app. Pay your ticket with Rooco and you’re guaranteed to pay for 10-15% less than the fine amount. Rooco.ca is a web application, so there is no app to download. It uses technology to help select tickets with a higher likelihood of being reduced, and passes that onto each customer. Regardless of what happens on any individual ticket, nobody ever pays more than the initial discounted amount. Rooco is accepting tickets from Calgary and Edmonton, but plans to add more cities throughout 2019.

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More than 104,000 tickets are on the way to Edmonton drivers alone.

The senate has approved back to work legislation for striking Canada Post workers. This will help to clear a massive backlog of more than a million pieces of mail.

Both the City of Edmonton and the City of Calgary put in reactive measures to deal with the Canada Post work stoppages.

The City of Edmonton, stopped sending all photo radar and red light camera ticket notices as of September 20, 2018. According to city officials there are now more than 104,000 violation notices that will be mailed to drivers.
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In Calgary, photo radar and red light camera tickets are issued by the Calgary Police Service (CPS). As of September 20th, 2018 CPS received authorization to individually serve all violation notices. So some drivers were still receiving tickets it was just a much slower pace.
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​Both cities are now facing a massive backlog of outstanding violation tickets.

Pay your ticket with Rooco.ca and you're guaranteed to save 10-15% over the fine amount. No line-ups, no added fess and no hassles.

There's a lot of exciting changes coming to Rooco, not only are we looking at expanding to more cities but we're constantly looking to improve the function and features of both our website and web app.

Facebook Messenger Rooco Support

There's now one more way to get in touch with Rooco Support, Facebook Messenger. Our goal has always been to make contacting support as effortless as possible, this is one more way we are showing our commitment to customer support.

We've also updated our Rooco Support phone number to a toll free number. You can reach us at 1.888.294.8699.


Account Login and Ticket Updates

We are adding User Accounts to our web app. This will allow you to login, submit tickets and view the status of your tickets.


Have another idea of how we can make Rooco better? Contact us, we'd love to hear from you.


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We Can't Wait To Share The News!
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We're updating the look, feel and functionality of Rooco's web app and services to better meet the needs of our fantastic customers. 

We've received a huge amount of feedback and we can't wait to make these improvements. Everything we're doing is to help serve you better.  

It's not too late to have your say, we've partnered with SurveyMonkey to help gather your feedback. Click the button below to tell us what we can do better. 

Thank you to those who have already provided feedback.

Calgary, Alberta: Rooco, a Calgary based tech startup, has found huge success in Fort McMurray after selecting the city for their initial launch; now adds St. Albert, Red Deer and Airdrie to it’s list of supported cities. Rooco, is a web based app that allows you to pay your traffic ticket right from your phone in less than 90 seconds. With Rooco, you’re guaranteed to pay less than the fine amount listed on the ticket. Saving you money, added frustration and hassles.

On the early success Rooco has found in it’s launch city of Fort McMurray, Rooco’s Co-Founder and COO, Adam Ashton said “We spent a lot of time strategizing on where to launch the app and eventually Fort McMurray won out based on it’s unique and diverse cross section of Canadians. We knew we had a lot of value to offer anyone who received a ticket but the support and interest from not only Fort McMurray but all of Alberta has been awesome. Almost immediately after we launched we had to start planning on where we were going next. We’re really excited about adding St. Albert, Red Deer and Airdrie to our list of supported cities. Having four young, energetic and innovative cities spread across the province made perfect sense for our next step.” Rooco relies on an extensive network of lawyers and agents to help offer it’s discounted rates to customers. “We’re confident we have the right fit and the right people in these new communities and we will continue to offer our customers the level of service they have quickly come to expect.”  

About Rooco: Rooco, is a Calgary, Alberta based tech startup that allows people to pay their traffic tickets right from their phone, for 10-15% less than the fine amount on the ticket. Rooco.ca is a web application, so there is no app to download, that uses advanced technology and super-fast automation to help select the tickets that have a high likelihood of either reduced fine amounts or having the ticket withdrawn completely. Rooco takes on this risk and fights the ticket. Regardless of what the outcome is in court, all you ever pay is your initial discounted amount. Rooco has plans to expand it’s service to all of Alberta by the end of 2018.

**Notice to media**
High resolution Rooco logo photos are available here and here. As well as a view of the app on the phone here.

FOR IMMEDIATE RELEASE: MAY 1, 2018

Adam Ashton, Co-Founder and COO       
Rooco - Your Ticket #GoneIn90Seconds
Rooco.ca
587.997.4810                                  
adam@rooco.ca

Fort McMurray Selected For Initial Launch City By Rooco, A Calgary Based Tech Startup
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Rooco, The Traffic Ticket App, Initial Launch To Be In Fort McMurray

Calgary, Alberta: Rooco, a Calgary based tech startup, has chosen Fort McMurray as it’s initial launch city. Rooco, is a web based app that allows you to pay your traffic ticket right from your phone in 90 seconds or less. With Rooco, you’re guaranteed to pay less than the fine amount listed on your ticket. Saving you money, added frustration and hassles.

On why Fort McMurray was chosen as the initial launch city, Rooco’s Co-Founder and COO, Adam Ashton said “Fort McMurray is known to be young and vibrant city filled with awesome people from all over the country and we’re confident they’ll see the advantages Rooco offers over just paying your ticket outright. With Rooco you’re guaranteed to pay less than the fine amount on the ticket and you do it all from your phone with no hassle. Obviously getting a ticket hurts, so why not make it as painless as possible after the fact.”

Adam, who grew up in Fort McMurray, says he may have pushed a little extra hard for it to be the city for the company’s initial launch, “Living in Fort McMurray for a few years as a kid and then with my brother living there during the wildfire, it’s always been a special place for me. I’m glad we chose Fort McMurray, I think it’s the perfect place to start.” ​

Nowadays, in the on-demand economy,  there’s an app for just about everything. In this case, Rooco.ca is a web application so there is no app to download, and the entire process takes less than 90 seconds. Simply upload your ticket, pay the determined amount - which will always be less than the ticket amount - and Rooco handles everything else.

About Rooco: Rooco, is a Calgary, Alberta based tech startup that allows people to pay their traffic tickets right from their phone, for less than the fine amount on the ticket. Rooco uses advanced technology and super-fast automation to help select the tickets that have a high likelihood of either reduced fine amounts or having the ticket withdrawn completely. Rooco takes on this risk and fights the ticket for you. Regardless of what the outcome is in court, all you ever pay is your initial discounted amount.

Rooco initially launched in Fort McMurray and has plans to grow throughout the rest of Alberta by the end of 2018.

**Notice to media**
High resolution Rooco logo photos are available here and here.

In today's world, paying your traffic ticket online isn't just an option, it's a must. 

The Rooco.ca web app allows you to pay your traffic ticket, right from your phone in less than 90 seconds, and you're guaranteed to pay less than the fine amount on your ticket.

Rooco works in 4 easy steps:

1. You got a ticket with a specified fine amount listed on it. Photo radar, red light camera, distracted driving, speeding, it doesn't matter, Rooco works with all these tickets.

2. Snap a photo of your ticket and submit it through the web app. The whole process takes 90 seconds or less.

3. Pay the Rooco discounted amount right in the app. You're guaranteed to pay less than fine amount on the ticket, no matter what. We cover any additional fees such as lawyer fees or service charges and any fine amount on your behalf.

4. Get on with your life, we take care of everything. We hire a lawyer or agent to attend court on your behalf, keeping you up to date along the way. No hassles, no phone calls, no time off work, no negotiating.  

Paying your traffic ticket online has never been easier, or saved you more money.

About Rooco: Rooco, is a Calgary, Alberta based tech startup that allows people to pay their traffic tickets right from their phone, for less than the fine amount on the ticket. Rooco uses advanced technology and super-fast automation to help select the tickets that have a high likelihood of either reduced fine amounts or having the ticket withdrawn completely. Rooco takes on this risk and fights the ticket for you. Regardless of what the outcome is in court, all you ever pay is your initial discounted amount.​